This Introduction to Looker Studio training is designed to help participants build interactive dashboards and data reports using Google Looker Studio. The course covers Looker Studio fundamentals, data source connectivity, data modeling basics, calculated fields, interactive visualizations, dashboard design, and sharing and collaboration. Participants will gain hands-on experience to transform raw data into insightful, shareable business intelligence reports using Looker Studio.

• Understand the core features, interface, and reporting capabilities of Looker Studio.
• Connect and integrate data from multiple sources for analytics and reporting.
• Create interactive charts, scorecards, dashboards, and visual reports for business insights.
• Apply filters, calculated fields, parameters, and data controls for advanced analysis.
• Design dynamic and user-friendly dashboards for data-driven decision-making.
• Publish, share, and collaborate on reports using Looker Studio best practices.

 • Marketing and digital analytics professionals
 • Business analysts and reporting users
 • Data analysts and BI beginners
 • Teams using Google Analytics and Google products
 • Professionals transitioning into dashboarding and reporting roles

 • Basic understanding of data concepts
 • Familiarity with spreadsheets and databases is helpful
 • Basic computer operation skills

 • Connecting Looker Studio to multiple data sources
 • Creating and managing data sources
 • Building calculated fields
 • Designing interactive charts and tables
 • Creating dashboards and report pages
 • Using filters and date controls
 • Applying dashboard design best practices
 • Sharing and collaborating on reports

By the end of this training, participants will be able to design and publish interactive Looker Studio dashboards that communicate insights effectively. Learners will gain strong fundamentals in data connectivity, calculated fields, and dashboard design, enabling them to support data-driven decision-making across marketing, operations, and business teams.

Introduction to Looker Studio & Interface
 • What is Looker Studio and where it is used
 • Looker Studio interface and navigation
 • Creating first Looker Studio report
 • Understanding report structure

Connecting to Data Sources
 • Connecting to Google Sheets, BigQuery, and connectors
 • Managing data source credentials
 • Refreshing and updating data
 • Blending data sources basics

Calculated Fields & Data Preparation
 • Creating calculated fields
 • Basic functions and formulas
 • Data type management
 • Preparing data for reporting

Core Visualizations
 • Creating charts and tables
 • Scorecards and KPI visuals
 • Time series charts
 • Geo maps basics

Dashboard Design & Interactivity
 • Designing multi-page dashboards
 • Using filters and date range controls
 • Report-level and page-level filters
 • Enhancing user interactivity

Advanced Visualization Features
 • Drill-down and drill-through basics
 • Conditional formatting
 • Custom chart styling
 • Visualization best practices

Sharing, Collaboration & Access Control
 • Sharing reports securely
 • Managing user access
 • Version history and collaboration
 • Embedding reports

Performance Optimization & Best Practices
 • Improving report load times
 • Managing data source performance
 • Reducing query complexity
 • Best practices for scalable reports

Looker Studio Project Workshop
 • Building a complete Looker Studio dashboard
 • Integrating multiple data sources
 • Applying design best practices
 • Final project review and feedback

• Looker Studio Setup & Data Connectivity Assessment
• Data Preparation & Report Configuration Assessment
• Visualization & Dashboard Development Assessment
• Advanced Analytics & Interactive Reporting Assessment
• Business Intelligence Mini Project Assessment

Participants will be evaluated through hands-on Looker Studio labs, practical dashboard development exercises, instructor-led reviews, and a final assessment focused on building and publishing a complete Looker Studio report.

Participants will receive course materials, slides, reference materials, exercises and access to resources for further learning.

Upon successful completion of the training, participants will receive an AcadNXT Certificate of Completion for Introduction to Looker Studio. This digital, verifiable certification validates practical Looker Studio dashboarding, data visualization, and reporting skills and can be shared on LinkedIn and included in professional profiles to enhance analytics and reporting career credibility.